9/11 Memorial Museum - Digital/Integrated
The National September 11 Memorial & Museum symbolizes of honor, courage and perseverance. The "Our City Our Story" campaign was about highlighting the museum's mission and persuading New Yorkers to make the emotional journey.
The extremely talented people at Spot Creative were an integral part of the creative process and played a vital role in the campaign's success.
The initiative amassed over 36 million online impressions. And 19,000+ New Yorkers visited the museum as a direct result of our communication.
My role: ACD/Copywriter
Credits:
Sam Neave | Eden Martinez | Eun Jin Kang | Rod Alanis | Andy Lincoln-Estonia | Angel Merz
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